Bollywood’s ‘Nacho Nacho’ Becomes Kamala Harris’s Anthem
Kamala Harris, the first Indian-American Vice President of the US, is giving a Bollywood twist to her campaign. A revamped version of the popular song ‘Nacho Nacho’ from the movie RRR has become a central part of her efforts to connect with South Asian voters. This new song, titled ‘Hamari Ye Kamala Harris,’ is catchy and vibrant, uniting the Indian-American community.
Reviving ‘Nacho Nacho’ for a Political Message
The original ‘Nacho Nacho,’ which was an award-winning track from S.S. Rajamouli’s RRR, took the world by storm with its energetic beats. Now, the song is being used in a new political campaign music video. Ajay Bhutoria, an Indian-American entrepreneur and fundraiser, has taken the lead in adapting this hit to support Kamala Harris’s presidential run, hoping to bring the community together before the 2024 elections.
Excited to share the release of our new music video, 'Nacho Nacho,' supporting @VP Kamala Harris for President! Let’s mobilize and turn out the South Asian vote in key battleground states @DNC @CNN @ABC @maddow @aajtak @ndtvindia @IndiaToday @republic pic.twitter.com/x92vns4gH8
— Ajay Jain Bhutoria (@ajainb) September 8, 2024
Targeting the South Asian Community in Battleground States
The key aim of the music video is to motivate the five million South Asian voters across several battleground states. States like Michigan, Pennsylvania, and Georgia are home to large Indian-American populations, and this energetic campaign video is aimed at ensuring high voter turnout. South Asian voters have historically played a crucial role in tight election races, and this time is no different.
Kamala Harris’s Indian Heritage Shines in Her Campaign
Kamala Harris’s Indian heritage is a source of pride for many South Asians in the US. Harris’s mother, Shyamala Gopalan, was an Indian immigrant from Tamil Nadu, and this connection has helped her garner support from the Indian diaspora. As the first person of Indian descent to hold the office of Vice President, she has often spoken about her Indian roots, and now, her campaign is embracing those roots to energize voters.
Community Leaders Join the Movement
Produced by Indian-American creative teams and sung by Shibani Kashyap, the music video also features messages from community leaders in Telugu, Tamil, Punjabi, Gujarati, and Hindi. These leaders emphasize the importance of voting and coming together to support Kamala Harris in the upcoming elections. The diversity within the Indian-American community is being embraced, with each language and culture being represented.
Bollywood Influence on American Politics
The Bollywood influence on American politics is not new, but this time, it’s making waves. By using a Bollywood song, Harris’s campaign is blending two cultures—Indian and American—to create a more inclusive message. The choice of ‘Nacho Nacho’ is also a nod to how mainstream Indian culture has become in the US, as songs like these are recognized globally.
Tim Walz and Other Campaign Twists
Ajay Bhutoria has hinted that more songs with Bollywood twists are on the way, not just for Kamala Harris but for her running mate, Tim Walz, as well. This innovative approach is designed to keep the campaign fun, engaging, and culturally relevant for Indian-Americans. These creative efforts are expected to resonate with the younger generation of South Asians who are already familiar with Bollywood hits.
Bollywood Campaigns Tap into Young Voters
With the youth making up a significant portion of the Indian-American community, using popular Bollywood songs is a clever way to connect with young voters. Songs like ‘Nacho Nacho’ have already captured the imagination of younger audiences, and this campaign seeks to build on that connection. By mixing fun with politics, the campaign hopes to inspire young voters to participate in the democratic process.
Upcoming Trump-Harris Debate
The political climate in the US is heating up as Kamala Harris prepares to debate her rival, Donald Trump, on national television. This face-off could determine the direction of the election, as both candidates try to sway voters. Trump, known for his controversial rhetoric, has previously targeted Harris for her background. However, Harris’s strong connection to the Indian-American community and her cultural outreach efforts might play a key role in securing her place in the race.
Music as a Bridge Between Cultures
Ultimately, music is proving to be a powerful tool in Kamala Harris’s campaign. By tapping into Bollywood hits like ‘Nacho Nacho,’ the campaign is bridging cultural divides and bringing Indian-Americans closer to the political conversation. It’s not just about politics anymore; it’s about celebrating identity, heritage, and unity.
Bollywood Beats and Voter Motivation
As the election date approaches, Indian-Americans are getting ready to show their support for Kamala Harris, dancing to the beats of ‘Hamari Ye Kamala Harris.’ This unique campaign, with its blend of music, culture, and politics, is ensuring that the voices of South Asians are heard loud and clear in the 2024 elections.